Halloween

The key art was designed as the visual anchor for the entire event system. Rather than treating it as a standalone illustration, I developed it to establish the colour palette, lighting logic, mood, silhouettes and environmental motifs used throughout the product.主视觉并不是独立插画，而是整套活动设计系统的视觉基准。我通过城堡、血月、南瓜灯路径及环境光效，确立后续页面所使用的色彩、光影、氛围、轮廓语言与装饰元素。

The haunted castle, blood moon and illuminated pumpkin path create a clear focal hierarchy while preserving space for branding, loading indicators and compliance content. The same artwork was adapted into a production loading screen, ensuring that the first visual touchpoint already communicated the event identity without compromising usability.画面在营造沉浸感的同时，也为品牌 Logo、加载进度及合规信息预留清晰区域。主视觉随后直接适配为正式上线的加载页面，让玩家在第一次接触活动时便能感知主题，同时不影响信息读取与功能使用。

The event entry strategy used two complementary interaction modes. A conventional notice popup and lobby banner communicated timing, rewards and the primary call to action with minimal cognitive load. A full-screen animated spider ambush then added a memorable emotional beat without changing the app's core navigation.活动入口采用两种互补的交互方式。常规公告弹窗与大厅 Banner 负责清晰传递时间、奖励及主要行动按钮，降低用户理解成本；全屏蜘蛛突袭动效则负责制造记忆点与情绪反差，同时不改变应用原有导航结构。

The motion sequence was intentionally short and self-contained: fog establishes atmosphere, the web frames the screen, and the spider directs attention toward the event. This balance between functional communication and controlled surprise helped the campaign feel embedded in the product rather than added on top of it.动效节奏被控制得简短且完整：雾气建立氛围，蛛网框定视线，蜘蛛则将注意力引向活动入口。这样的设计在功能信息与惊喜体验之间取得平衡，使活动真正融入产品，而不是简单覆盖在界面之上。

I designed the candy economy as a complete interaction loop: choose a character, make a binary Trick-or-Treat decision, spend earned candy in the pot or shop, review transparent odds, and return to play.我将糖果经济设计为一条完整且易理解的交互闭环：选择角色、进行 Trick or Treat 决策、在奖池或商店中消耗糖果、查看公开概率，再返回游戏继续参与。

Each step uses a clear single-purpose screen, strong CTA hierarchy and consistent visual framing. The odds page was treated as a core trust surface rather than secondary legal content, presenting every reward tier and probability in a compact, scannable grid. This improved transparency while keeping the experience playful and easy to understand.每一步都采用单一任务页面、明确的行动按钮层级及一致的视觉框架。概率页面并未被当作次要合规内容，而是作为建立信任的重要界面，通过紧凑且易扫描的网格清楚展示奖励等级与对应概率，在增强透明度的同时保持趣味性与可读性。

A successful seasonal takeover needed to remain recognisable even inside the core poker experience. I adapted the theme across the table felt, seat avatars, profile frame, statistics popup and backpack while preserving established interaction zones, contrast levels and gameplay readability.真正完整的节日接管，需要在核心牌局中依然保持主题一致。我将万圣节视觉延伸至牌桌桌布、座位角色、个人资料边框、数据弹窗及背包页面，同时保留原有交互区域、对比关系与牌局信息可读性。

The system relies on controlled visual substitution rather than redesigning the entire interface. Seasonal colours, ribbons, motifs and character assets occupy defined brand-safe areas, allowing the product to feel transformed while its navigation and functional hierarchy remain familiar.整套设计采用“受控替换”而非彻底重做界面的方式。节日色彩、丝带、装饰图形与角色资产只进入预先定义的安全区域，使产品看起来焕然一新，同时让用户仍能依靠熟悉的导航及功能层级完成操作。

The nine-day campaign culminated in a high-value finale, requiring a distinct sense of escalation while remaining part of the same visual system. I designed the finale notice, live lobby banner, game information page, winner screen and payout board as one connected flow from discovery to registration, competition and reward.九天活动最终汇聚到高奖金决赛，因此界面需要表现出明显升级感，同时仍属于同一视觉系统。我将决赛公告、实时大厅 Banner、赛事信息页、冠军页面及奖金排行板设计成完整流程，覆盖发现、报名、比赛及领奖等关键节点。

All major surfaces were prepared for global localisation across 16 languages. Flexible text containers, controlled line lengths, scalable typography and modular artwork allowed regional copy variations to fit without weakening hierarchy or brand consistency. The Japanese production example demonstrates how the same system adapts to different text density and reading patterns.所有主要页面均为 16 种语言的全球本地化预留弹性。通过可伸缩文本容器、受控行长、灵活字号与模块化画面，使不同语言长度都能适配而不破坏信息层级与品牌一致性。日文版本进一步验证了系统面对不同文字密度与阅读方式时的适应能力。

The four characters were designed as functional product assets rather than decorative illustrations. Each needed to remain recognisable at small avatar scale, animate clearly, fit different UI containers and share a consistent level of detail, lighting and colour saturation.四个角色并不是单纯的装饰插画，而是需要在产品中重复使用的功能资产。每个角色都必须在小尺寸头像中保持辨识度，适合动画表现，能够进入不同 UI 容器，并在细节、光影与色彩饱和度上保持统一。

AI-assisted exploration accelerated early silhouette and personality development, while final art direction, cleanup, colour control and production adaptation were completed manually. The resulting system supports profile use, in-game seats, promotional surfaces and motion without losing character identity.AI 辅助用于加快前期轮廓与性格方向探索，最终的艺术指导、结构修整、色彩控制及上线适配均由人工完成。最终角色系统可以稳定应用于个人资料、牌桌座位、宣传页面及动效内容，同时保持鲜明个性。