Feed Your Curiosity喂饱你的好奇心
“Feed your curiosity.” Petal folds news, dining, travel and shopping into one personalised home. I designed the experience end to end — from onboarding to checkout — so four worlds read as one product.“Feed your curiosity.”(喂饱你的好奇心。)Petal 把资讯、美食、旅行与购物折叠进一个个性化首页。我端到端负责体验设计——从开机引导到下单结账,让四个世界读起来像一个产品。
A super-app lives or dies by restraint. News, food ordering, travel booking, shopping and search each pull the interface in their own direction — the risk is a home screen that shouts louder than any single-purpose app.超级应用的成败在于克制。资讯、点餐、订行程、购物、搜索,每个板块都在把界面往自己的方向拉——稍有不慎,首页就会比任何单一功能的 App 更嘈杂。
The answer: one search bar, one card grammar, one gradient. A single blue-to-aqua identity carries every vertical; content lives in rounded white cards on soft grey, so density never turns into noise.解法是:一条搜索框、一套卡片语法、一种渐变。蓝到青的单一品牌渐变贯穿所有板块;内容一律放进浅灰底上的白色圆角卡片,信息再密也不显吵。
The splash leads with the mark and the claim — Feed your curiosity. Four category slides (News, Shopping, Restaurant, Travel) then reuse one strict layout: a flat illustration in a white circle, a single paragraph, progress dots. The swipe rhythm never changes, so the pitch lands in seconds.开屏只放标志与主张——Feed your curiosity。随后四页板块引导(资讯、购物、餐厅、旅行)复用同一套严格版式:白色圆形中的扁平插画、一段文字、进度圆点。滑动节奏恒定不变,几秒钟就讲完卖点。
Then Petal asks, not pushes: an interest picker floats real publishers and topics as tappable bubbles over the brand gradient — every selection weights the feed, so the first home a user ever sees is already their own.随后 Petal 选择"问"而不是"推":兴趣选择页把真实媒体与主题做成品牌渐变上的漂浮气泡——每一次点选都为信息流加权,用户见到的第一个首页就已经是自己的。







A super-app home has to stay calm while carrying everything. It assembles itself around what you picked: one search bar with voice and scan on top, a swipeable rail of mini-apps, a service grid — Mart, Grocery, Reservation, Flights, Hotels — meal cards that follow the time of day, and a Most Popular stream below. Search is the front door; everything else is a shortcut.超级 App 的首页必须在承载一切的同时保持克制。它围绕你的选择自行组装:顶部一条带语音与扫一扫的搜索栏、一列可滑动的小程序、服务宫格——超市、生鲜、订座、机票、酒店——跟随时段变化的餐食卡片,下方是最热内容流。搜索是正门,其余都是捷径。

The feed is publisher-first: a Talent-of-Month shelf surfaces local media brands — Mothership, AsiaOne, SethLui — and every story card pairs a full-bleed image with headline, excerpt and a Follow action. A Featured view adds the social layer: like, comment, and reader avatars that make the feed feel inhabited.信息流以媒体号优先:本月精选货架陈列本地媒体品牌——Mothership、AsiaOne、SethLui——每张卡片都以通栏图配标题、摘要与关注按钮。精选视图叠加社交层:点赞、评论、读者头像,让信息流有人气。




The restaurant list absorbs heavy filtering — cuisine tabs, Reservation / Delivery / Pick-Up modes, promotion chips — while distance and wait time stay readable at a glance. The item page keeps one decision per zone: photo, price and quantity on the gradient band, description, size, then a fixed add-to-cart bar. The cart stays editable all the way to checkout.餐厅列表消化了繁重的筛选——菜系页签、订座/外送/自取切换、促销标签——距离与等位时间一眼可读。单品页每个区块只放一个决策:图片、渐变条上的价格与数量、描述、规格,底部固定加购栏。购物车到结账前都保持可编辑。



The travel hub greets by time of day — “Good Evening! Where would you like to go?” — and splits into Trips, Flights and Hotels. Destination stories sell the dream full-bleed; the booking sheet keeps rating, availability calendar and party size on a single card; flight search is a two-step calendar-to-results flow. Every price appears on the same card grammar as the rest of the app.旅行主页按时段问候——“Good Evening! 想去哪里?”——并分为行程、机票、酒店三条路径。目的地故事页通栏卖梦想;预订面板把评分、可订日历、出行人数收进一张卡片;订机票是日历到结果的两步流。每个价格都落在与全 App 一致的卡片语法上。






Four worlds could easily feel like four apps in a trench coat. What holds Petal together is a small, strict set of shared decisions — one navigation, one search pattern, one gradient, and personalization underneath it all. Consistency is the feature you don't notice — until it's missing.四个世界,很容易变成"四个 App 套了件风衣"。让 Petal 成为整体的,是一小套严格的共享决策——一套导航、一种搜索模式、一条渐变,以及贯穿始终的个性化。一致性是你察觉不到的功能——直到它缺席。
Home · Nearby · Search · Cart · Me, on every screen — with a floating Q that always returns you to universal search.Home · Nearby · 搜索 · Cart · Me,每屏一致——悬浮 Q 永远把你带回通用搜索。
Voice and scan, reachable from the floating Q anywhere in the app.语音与扫一扫,App 内处处可从悬浮 Q 触达。
The topics you pick at onboarding shape all four worlds — and the blue→teal gradient marks every primary action.你在引导时勾选的话题塑造全部四个世界——蓝→青渐变标记每一个主操作。
