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Environmental Art Design  |  Hubei University of technology  |  China 

- Bachelor's Degree, Environmental art Design

Singapore PR, Chinese Citizen.

Senior visual / User interface designer, proficient in Photoshop, Illustrator, Figma and Blender.
Proficient in user interface / user experience design, team leadership and multimedia project management. Has been successful in providing impactful branding, social media strategies and innovative design solutions.

Professional

My knowledge level in software

Photoshop

Illustrator

85%

83%

InDesign

65%

Premiere Pro

After Effects

75%

70%

Media Encoder

Adobe XD

70%

70%

Figma

85%

Sketch

80%

Blender

Midjourney

65%

83%

Chatgpt

Stable Diffusion

75%

75%

Others AI

(eg.ideogram.ai)​​

DeepSeek

75%

80%

Experience

All my work experience and companies

NEXTSOFT PTE LTD

 Oct 2021 - Present

Mar 2019 - Sep 2021

V V TECHNOLOGY PTE LTD

HEAD OF VISUAL / UI / UX DESIGN

  • Research and follow UI/UX design trends in multiple countries (mainly Europe, America, Japan, and South Korea), lead mobile game and Web/App interface design, and participate in website revamps.

  • Lead the design team, oversee event and exhibition design, including 3D rendering and technical drawings, and allocate projects efficiently to ensure high-quality delivery.

  • Mentor the team, optimize workflows, and establish an AI design database.

 SENIOR VISUAL / UI DESIGNER

  • Research UI/UX trends in Singapore and China, lead mobile and Web/App interface design, and participate in website revamps.

  • Plan social media content (Instagram, Facebook, LinkedIn, WeChat) with the Brand & Marketing team and design the feed’s visual style.

  • Create, shoot, and edit marketing videos, collaborating with business and development teams for project execution.

 Sep 2018 - Mar 2019

ACTIVA MEDIA PTE LTD *AGENCY 

SENIOR GRAPHIC / WEB DESIGNER

  • Lead and collaborate with teams in Singapore, Malaysia, and the Philippines, supporting 80+ clients.

  • Develop social media strategies, guide the creative team in multi-channel content creation, and analyze data to optimize content for healthcare, beauty, and SMEs.

  • Stay updated on social media trends, provide monthly reports, enhance platform performance, and create interactive content (3D photos, AR filters, etc.).

May 2016 - Sep 2018

 HAN  PRODUCTIONS *AGENCY 

 SENIOR GRAPHIC / VIDEO DESIGNER

  • Create and edit TV advertisements for display on Mediacorp Channels (e.g., Channel 5, U, 8, Kids Central). Edit movies for cinema previews.

  • Develop storyboards, ending frame layouts, etc.

  • Create and edit radio advertisements for use on Singapore radio channels.

  • Develop banners, brochures, and digital media for concerts and events (e.g., Resort World Sentosa’s events).

 Sep 2015 - Feb 2016

SKYLINE TRAVEL PTE LTD  *AGENCY 

SENIOR GRAPHIC / WEB DESIGNER

  • Manage and maintain social media platforms, website, and Taobao shop for both Singapore and China markets.

  • Plan and develop social media content and campaigns targeting Chinese audiences, growing followers from 10 to approximately 8,000.

  • Lead and manage a small design team, providing guidance and feedback.

  • Develop social media marketing strategies to attract Chinese tourists to Singapore and vice versa.

Oct 2014 - Apr 2015

 MIRRION TECHNOLOGIES PTE LTD *AGENCY 

 SENIOR GRAPHIC / WEB / APP DESIGNER

  • Create logo for clients according to their needs ,brand value and positioning.

  • Design website according to clinet's brief.

  • Create mobile app design according to UI / UX principles.

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